Case Study - 1:1 Strengths Coaching
Lifestyle Corporate Massage, Gold Coast
treeni macdonald - owner and founder
Results: 8 month strengths 'gold coaching' programme
“It’s pointed out to me the strengths that I already have….mine are futuristic and positivity…. I could then work on those strengths to use that with my business and the growth and putting things forward to companies and just giving me that confidence that I needed”
The Results
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Financial Independance
Lifestyle Corporate Massage now financially sustains Treeni 100%, which means she’s able to discard a second job as the business now fully supports Treeni & her family. This enables more time for business development and personal interests, such as exercise.
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Revenue Growth
Revenue growth of 80% vs an original personal target of 60% goal at outset of coaching
New employees
Employed 4 new accredited Massage therapists to service more clients
New accounts
Landed 4 new regular Corporate Accounts with staff > 100 clients
Star ratings
Increased presence on Google reviews with average 5 star rating as a result of requesting client reviews
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Branded Uniforms
Every staff member now displays our brand professionally
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Social Media
Daily social media posts depicting brand benefits for clients vs previous occasional posts
Feedback
Feedback from Lifestyle Corporate Massage clients on increased social media visibility is “Oh my goodness, you’re so busy” and for Treeni herself “now people actually SEE how busy we are!!!”.
The CliftonStrengths
Treeni attributes her success following our coaching sessions to being able to understand and harness her top strengths in;
#Futuristic
Being able to help clients see a vision of their staff feeling valued because of massage services used for regular reward and recognition.
#Positivity
Sharing the multiple benefits that corporate massage adds to employees who boast that their company and leaders really appreciate them.
#Individualisation
Tailoring all business conversations around unique client needs and feedback
#Woo
AKA “winning others over” – networking and approaching new clients with confidence, knowing she has a talent for meet and greets and “breaking the ice”.
What Treeni says
How has investing in Strengths Coaching for 8 months changed what you think, feel and do?
“I feel like I use them a lot more – the futuristic – I’m pointing out to companies what this will bring them in the future – the positivity – the positive outcome of taking us onboard, what it will give to their staff….setting goals and targets and by doing all that I’ve actually reached my goals and targets that I set for myself in the past 3 months”.
What would you say to others considering investing in themselves with a 2-6 month Gallup Strengths coaching programme?
“Highly recommend, otherwise you get stuck in a rut. You don’t know where you’re going. You set targets and have someone there to help you with that, you’re likely to achieve the results rather than just living day-by-day. Knowing what you want to do but not actually setting those targets and putting those strengths to use….definitely helped me in the growth of my business…very happy with the outcome and can’t wait to smash more goals!”.
Ready to Grow?
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